I am Mamaearth's toothpaste. I love to see your baby smile. I am fluoride free and SLS free, so you don't need to worry if more toothpaste ends up in your baby's tummy than in the sink. I remove plaque and taste awesome. I am thoughtfully formulated with high quality ingredients like Xylitol, Aloe and Stevia. Introduce me to your babies, I will strengthen their gums and be their best friend forever.